AI Brand Films & TVCs

We combine the possibilities of AI with traditional filmmaking craft to create ambitious, broadcast-ready films.

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Real Filmmaking,
AI-Enhanced

 

We ground every project in traditional production discipline, from scripting and cinematography, to pacing and post-production.

Our work is always driven by directorial vision and rigour, AI tools simply enhance what we can create.

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Our AI Directors

Every AI brand film is shaped by a director with a proven live-action track record.

Pablo Rivera

Director, Live Action & AI

Grounded in 15+ years of live-action commercials, Pablo treats AI as an extension of cinematic craft, not a replacement for it. Influenced by fashion, sport and hype culture, he makes work that's dynamic, emotionally grounded and visually fresh.

Sunil Thomas

Director, AI-Enhanced Filmmaking

An award-winning director across the UK, USA, Asia and Australia, Sunil designs end-to-end AI production pipelines himself, drawing on a computer science background. He's directed 300+ commercials for brands including Samsung, Red Bull and Toyota.

Advanced AI tools

Human Craft Intelligence

100% Brand-Safe

Our Process

You'll know exactly what you're paying for and where your feedback goes at every stage.

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1. Creative & Craft Intelligence

We align on your brief, craft the script, and map the exact blend of traditional techniques and AI tools required for your vision.

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2. Pre-Production & Style Frames

You approve casting, storyboards and style frames upfront, with control over characters, wardrobe and visual style before production begins.

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3. Human-Led Production

Our AI artists generate and composite assets across advanced AI tools, directed and supervised by human creative leads.

Animation Work

4. Post, QC & Delivery

We handle everything from editing and colour grading to sound design and delivery, ensuring every frame is ready for clearance.

First Time On TV ?

We make broadcast-quality advertising more accessible, taking you from first idea to a finished, cleared TVC.
 
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Start Small

Pick one region or audience first to see how the campaign performs, then decide where you want to take it next.

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Maximise Output

One production can give you your main TVC, cutdowns and different campaign versions, helping your budget go further.

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Plan The Media

Already have a media agency? Great. If not, we can introduce you to one of our partners, including Sky AdSmart.

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Scale What Works

If the campaign works, we can adapt it for new audiences, regions and messages without having to start all over again.

BearJam understood our vision and transformed it into outstanding AI assets that truly elevated our campaigns. They are a highly talented, empathetic, and incredibly well-organised team. We appreciated their responsiveness, their patience in navigating feedback from multiple stakeholders, and their ability to deliver high-quality work within tight timelines and across different languages.
 
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SD Worx

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Pricing

Every project is scoped to your ambition, but below is an approximate guide.

AI Brand Films & TVCs

From £20K

High-concept films with full creative control.

Turnaround 4 to 6 weeks.

FAQs

How much does an AI brand film or TVC cost? +-

AI Brand Films & TVCs start from £20K. The final cost depends on creative complexity, production approach, human performance, VFX and deliverables.

How long does production take? +-

Most films take 4–6 weeks from brief to final delivery. Faster turnarounds are possible depending on the project and deadline.

Can you develop the creative idea? +-

Yes. Come to us with a brief, an early idea or a finished concept. We can develop the creative or work with your existing agency.

Can you use real actors, products and footage? +-

Yes. We can combine AI with real actors, products and live-action footage when that gives us the best creative result.

Can an AI-made ad get Clearcast approval? +-

Yes. We’ve taken AI-led TVCs through Clearcast and build clearance into the production process from the start.

How do you handle AI rights and licensing? +-

We clear talent, voices, music and other assets for their intended use, including specific AI rights wherever they’re required.

Can you create cutdowns, versions and campaign extensions? +-

Yes. We can create different lengths, formats, regional versions and new executions without automatically starting the production again.

Do you handle broadcast delivery? +-

Yes. We prepare broadcast-ready masters and work with your media agency to get the finished film ready for transmission.

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Let's produce something amazing.

We can't wait to hear about your project.

Drop Us a Line

Tell us what you're working on — we'd love to help bring it to life.