Brand Film

The ask.
Keepr wanted to introduce a new kind of children’s book that lets families and friends record themselves reading aloud, capturing the emotional magic of hearing a loved one’s voice during storytime. Their goal was to quickly and powerfully showcase the emotional “aha” moment of the Keepr experience, sparking curiosity, warmth, and understanding in under 30 seconds.

The answer.
BearJam delivered a short, emotive hybrid film that brings the Keepr experience to life. By combining live-action footage of a child engaging with the books and generative AI to animate pages, diversify scenes, and simulate voice recordings, we captured the intimate connection at the heart of storytime. The result is a visually rich, heartfelt film that conveys Keepr’s core message: it isn’t just about reading—it’s about staying close, even from far away.